As a small business owner, you probably already know the importance of getting your business listed across several different online directories. Business directories expose your business to a wider audience, drive more customer traffic to your website, and provide free promotion for your company.
Take the time to list your business on Edexy so that customers can find your business at the click of a button. Listing your business on Edexy can be done within seconds and is free of charge.
1. Get Discovered
Online business directories allow users to search for restaurants, bars, beauty salons and more based on service, location, and category. If your business listing contains accurate information, the directory will connect your business with the people who are searching for it.
2. Strengthen Your Business Reputation
Some companies avoid getting their business listed in online directories simply due to their fear of receiving negative reviews. However, neglecting online directories can actually hurt your business. For example, if you’re not listed on online directories and a user searches for your business, this could signal a red flag to the user. As a result, the user may assume that your products and services aren’t that great, and they will search for your competitor.
Neglecting online directories deprives your business from receiving positive reviews. Positive reviews are essential for a good reputation.
If you are still debating whether you should list your company in online directories or not, remember that a combination of both positive and negative reviews will portray an overall healthy image for your company.
3. Connect with Customers Faster
Because many online directories sort business listings by location, it becomes much easier for potential customers to find your business, so don’t make it difficult for local customers to find you. You can make it easier to connect your business with customers by being present online and having contact information readily available in online directories.
4. Gather Customer Testimonials
Many business directories allow customers to rate the performance of companies by dedicating a section to reviews, ratings, and comments. Nowadays, review sites and comments sections are proven to be popular. Many customers consider feedback from others before making a big decision. Having these testimonials, reviews, and ratings along with your contact information will increase the popularity of your business.
5. Rank Higher on Search Engines
Businesses can improve their SEO (search engine optimization) by placing their website’s link across several different online directories, thus increasing the number of backlinks. As a result, the website will rank higher on search engines, and the higher your website ranks on search engines, the more likely people will click on your website.
6. Pop Up on Google
Popping up on the first page of Google is possible through SEO practices, however it takes time to start seeing results. Your chances of showing up on the first page of Google becomes a lot higher if you get listed in an online business directory because online business directories have high amounts of traffic that can reach up to millions of visitors per month and are trusted by search engines.